Press Releases

DC Launches New Website for Lithium Ion Innovator

December 15, 2008 — Berkeley, CA — Decision Counsel today announced today the launch of a new website for Imara Corporation. Imara is a lithium-ion battery company that develops and manufactures the next generation of advanced batteries. Their cutting edge cells stand apart from other Li-ion batteries because of their unique, materials-agnostic electrode technology. The site is a web 3.0 showcase of products and industries embracing the technological advancement of lithium ion batteries. Imara combines a superior product with a smaller carbon footprint, leaving the consumer very little doubt about the Imara advantage.

“Decision Counsel showcased our products and created an innovative user experience, at the same time educating visitors on what we do and how Imara is a leader in Lithium Ion battery technology ” says Jeff DePew, CEO of Imara Corp.

“I thought it was really important to show all the products use lithium ion technology and how Imara is at the forefront of that technology. This was our opportunity to design a great website from scratch that truly encapsulates all that Imara has to offer” says Randy Rocchi, Senior Art Director at Decision Counsel and the lead designer for the Imara website.

About Decision Counsel

Decision Counsel is a full-service strategic branding and interactive firm headquartered in Berkeley, CA. Founded in 2001, Decision Counsel is a privately held firm with clients throughout the United States; current clients include Thomson Reuters, Condé Nast, Ziff Davis Enterprise, and Johns Hopkins University.
www.decisioncounsel.com

For More Information Contact:

Deirdre Devlin
Decision Counsel
Phone: (925) 566-4100

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